Turkish Airlines is once again sponsoring the NFL Super Bowl. This year it is between New England Patriots and Philadelphia Eagles. Turkish Airlines is kicking off a new campaign starring Dr. Oz during the Super Bowl. The airline previously released a 10-second teaser for its commercial. Of course, some fans were left surprised to see Turkish Airlines sponsoring the Super Bowl.
Turkish Airlines, which is partly privatized but remains largely a state-owned company, has dabbled in Americans sport sponsorships before and had an endorsement deal with Kobe Bryant.
“We are once again excited to offer the experience of watching the Super Bowl, the most watched show in U.S. TV history, live on Turkish Airlines flights,” said Ahmet Olmustur, CMO of Turkish Airlines. “I am also delighted to announce that our new commercial video starring famous heart surgeon and TV personality Dr. Oz will also be broadcast for the first time during the Super Bowl commercial break, marking the launch of our ‘Five Senses’ campaign.”
Turkish Airlines is the national flag carrier airline of Turkey, headquartered at the Turkish Airlines General Management Building on the grounds of Atatürk Airport in Yeşilköy, Bakırköy, Istanbul As of 2017, it operates scheduled services to 302 destinations in Europe, Asia, Africa, and the Americas, making it the fourth-largest carrier in the world by number of destinations.
Turkish Airlines carried 4.11 million passengers across Germany in 2017. Karabulut added that Turkish Airlines’ Frankfurt operations carried almost 630,000 passengers, with an occupancy rate of 82 percent, up 6 percent from 2016.
What did you think of Turkish Airlines sponsoring the Super Bowl? Let us know in the comments section.
Super Bowl Social Media Reactions
Pregame brought to you by Turkish Airlines? pic.twitter.com/a5WuLY3sRJ
— GPL
(@GopherPuckLive) February 4, 2018
Can somebody tell why Turkish Airlines has an eleventy billion dollar marketing budget?
— Anjela (@anjela) February 4, 2018
Super bowl 2018 is finally here! USA…USA…USA!!!! ~Sponsored by Turkish airlines. #SuperBowlSunday #turkishairlines #wtf?
— Maxx Butthurt (@TYFYS84) February 4, 2018
Can’t get over how random of a sponsor Turkish Airlines is for NBC’s pregame show
— Jared (@JaredMcCausland) February 4, 2018
When I think of @NFL football and the #SuperBowlLII, I think of @TurkishAirlines. Huh?
— Andy Wagner (@obgenetics) February 4, 2018
Turkish airlines?Whats America coming to WOW
— E-Z D
ES IT (@real_EZ_Mon_E) February 4, 2018
What the hell @nbc America’s greatest sporting event and you have Turkish Airlines as a sponsor on your pregame desk?!!!
— Jill Shore (@jillshore4) February 4, 2018
When the superbowl is sponsored by Turkish Airlines
— C (@corey_clevenger) February 4, 2018
The Super Bowl is the annual championship game of the National Football League. The game is the culmination to a regular season that begins in the late summer of the previous calendar year. Normally, Roman numerals are used to identify each game, rather than the year in which it is held. For example, Super Bowl I was played on January 15, 1967, following the 1966 regular season.
The sole exception to this naming convention tradition occurred with Super Bowl 50, which was played on February 7, 2016, following the 2015 regular season, and the following year, the nomenclature returned to Roman numerals for Super Bowl LI, following the 2016 regular season.
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Source: B2C
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